Remedy Launches New Look

Remedy Launches New Look is the story today, and it is the kind of late-April 1999 news blast that makes the pre-E3 season feel like someone kicked the hornet nest. Today, Remedy unveiled its new logo and company look. The new logo is a combination of a stylized bullet shape and the letter “R”. Shades of blue were chosen to be the company colors. The idea of changing the company’s look had been on the agenda since early last year.

It may not be the same thrill as a fresh demo, but this stuff shapes what actually reaches players. Boring paperwork today can turn into games on shelves tomorrow.