Sierra On-Line Announces Reorganization

Sierra On-Line Announces Reorganization is today’s industry move, and it is one more reminder that the games business is growing up fast, whether it is ready or not.

Sierra On-Line announced a reorganization into three business units; Core Games, Casual Entertainment and Home Productivity. This new structure enhances Sierra’s focus on developing and publishing leading products for these three distinct marketplaces and is effective immediately. This reorganization comes at a time when Sierra is enjoying spectacular success.

It is business news, sure, but these moves shape what games get made, what stores carry them, and who is still standing next year.